Plain emails are boring! Spice things up with high-octane HTML email templates,
complete with corporate graphics, personal photos, interesting design elements
and links to personal and company websites.
on the viral marketing concepts espoused by Seth Godin, I created this "first
of its kind" service for professionals and distributed teams who need
to communicate through email. The
website allows the user to create email templates customized to their company
corporate standards, then download and install the template into their email
client. Every email they send includes a small link back to the site, which
includes the user's customer id. When a recipient clicks on the link, they're
taken to our website, which then reads the embedded customer information and
knows which customer sent them. If they go on to make a purchase during that
visit, the customer who sent the first email receives a "Refer-A-Friend" Bonus.
I love the silly, retro look and feel of the website. It’s an enjoyable
break from all the serious, button-down sites professional people visit each
day. My favorite element of the site: the
tail-waggin', happy-mooin' cow!
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